The social media platform Facebook, with its more than two billion users, is one of the markets used by businesses in terms of digital marketing. Thus, we can easily say that the platform has very functional features for businesses. In this article, we will try to explain in detail what needs to be done step by step, by answering the question of how to create a Facebook ad account, which most users are curious about.

We can say that the Facebook ad manager promises a very useful experience for users with a business. Facebook ads, where you can determine the strategies for the target audience of your business account, allow you to develop strategies specific to your business. You can easily reach your potential customers with campaigns that you can manage on different devices. However, for this, you need to create a Facebook ad account as the first step. To open a Facebook ad account, you must first login to your Facebook Business Manager page.

What is Facebook Business Manager?

Facebook Business Manager is a tool where you can manage your business’s ads on your Instagram and Facebook accounts. If you want to advertise from the Facebook app, you will need to sign up for the Facebook Business tool. Together with the Business Manager; You can follow your Facebook page and the advertising process through the same account. Business Manager also allows you to manage your Facebook and Instagram ad page through a single account. With Business Manager you can:

  • You can use your Instagram and Facebook ad pages on a single page with Business Manager.
  • You can create an ad account for your business account.
  • Create a pixel code on the Manager and use this code for advertisement. You can associate it with your account.
  • You can create your target audience and create advertising campaigns suitable for your target audience.
  • You can add your business employees and authorize the employees you have added.
Creating a Facebook Ad Account

How to Create a Facebook Business Account

To create a Facebook Business Manager account, you must first have a Facebook account. You can then log in with your Facebook account information so that you can login to the Business Manager page. On the Business Manager page, your account creation limit is only 2. If you want to create more than 2 accounts, you need to work with someone else in your company.
To create a Facebook Business Manager account:

  • First, log in to your Facebook account.
  • Then go to “business.facebook.com” and click “create account”.
  • A name for your business account and add your e-mail address.
  • The next step is to enter the information you need for your business and click the Proceed button.
  • In the last step, you can complete your account creation process by clicking the submit button.
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    Facebook Business Manager Benefits

    Using Business Manager has many advantages for businesses. By preventing the use of fake accounts, it secures the actions of its users both in advertising and in their daily operations. In addition, you can get fast support and technical assistance, and manage both your personal and advertising accounts at the same time with Business Manager. So how to create an Ad Account?

    How to Create a Facebook Ad Account

    1- Login to Business Manager
    In order to create an advertising account, first log in to the “business.facebook.com” page.

    2-Opening the business settings
    After logging into the Business Manager page, click the “Business Settings” button on the top right of the screen.

    3- Logging into ad accounts
    Click on the “Ad Accounts” button from the left menu in the business settings section.

    4- Adding a new account
    Then click on the “Add New Ad Accounts” button.

    5- Creating a new account
    Click on the “Create a New Advertising Account” button on the next screen and fill out the form on the screen completely. After completing the form, click on the “Create Advertising Account” button and you can open a new account by completing your transactions.

    There is a detail you need to pay attention to after creating your ad account. After you create your Facebook ad account, you need to add new people to it who can manage the account.

    Facebook Advertising

    After creating your Facebook Business Manager account and Facebook Ads account, your Facebook advertising process remains. This process is quite simple. You can follow the steps below for this;

    • First, log in to your Facebook Business Manager page.
    • Select “Ads Manager” from the menu on the left side of the screen.
    • Then click the “Create Ad” button on the right. Click.
    • After this step, decide on the type of ad you want to choose.
    • After selecting the type of ad, type the name of your page in the box that appears.
    • Select the image of your ad in the next step. .
    • Choose the text of your ad and your ad title in the next step.
    • Finally, you can place your ad by selecting whom your ads will appeal to from the target audience section.

    Our article we have come to the end. Hope to see you in our next article 🙂